My long-time supremely talented designer friend in Adelaide, Alison Geers, invited me to team up with her to create indoor environment signage. A transformative tool to reinforce the brand image and at the same time provide a super-cool looking way to differentiate the spaces within the office.
This carefully considered effect and attention to detail on which panels to remove or keep provides the spaces with identities of their own. The effect? Incredible. Not at all reminiscent of the previous layout for SMSF.
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